30 – Productized Services – Sales Marketing Profit
Are you running a service-based business? Tune in to this episode and find out how you can deliver your services to the right customers and get paid the right price for the value you offer.
Sell products, not time
In the podcast:
00:28 – The case of undercharging and over delivering
02:20 – If you do that one little change
02:26 – What is your effective hourly rate?
05:01 – The first step to clarity
05:13 – Benchmarks to look for
05:53 …read more