An Irresistible Offer: 4 Tips to Personalize Your Sales Funnel
What is an irresistible offer?
Simply put … an irresistible offer is one that your audience cannot help but respond to. It’s compelling, it’s powerful and it drives action.
So, how do you craft an irresistible offer?
The answer comes down to personalization: presenting information that applies directly to each customer in a one-on-one, emotionally charged, and above all customized manner.
To do this, I’ve put together an in-depth look at 4 “adaptive” (i.e., sometimes called “smart content”) features …read more