Everything You Need To Know About Creating Killer Explainer Videos

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You’ve likely already heard that explainer videos can boost conversions anywhere between ten and ten bazillion percent. You’re probably even toying with the idea of doing one for your company.

The question is… Can you make it any good?

With over 100 years of movie & video history embedded in our collective subconscious, your customer’s expectations are really high. So high that 60% of visitors are far less likely to return to your website if your explainer video doesn’t stack up.

Which is why in this article, I’ll walk you through everything you’ll need to sell the idea of creating an explainer video for your website & give you benchmarks to help you mark your success.

I’ll also walk you through the step-by-step process to create an excellent explainer video that will save you time & money.

Even if you’re not creating your own explainer video, this article will help you understand what you should expect from working with a professional production company, so you don’t end lose time, dollars or your hair.

What Is An Explainer Video?

First, let’s start by defining what an explainer video is.

Quite simply, an explainer video is usually a short video that explains who you are, …read more

Article Curated From…: Conversion XL