Olympics Campaigns Land Quick Punches Before the Super Bowl Blots Out the Sun
This time next week, marketers’ online video will be dominated by Super Bowl campaigns. So it may be a smart move by some brands to get in early hits tied to the Olympics that follow less than a week after the big game. Check out the work by Dick’s Sporting Goods and Beats by Dre, which made the latest Viral Video Chart doing just that.
As always, our weekly chart of digital video views reflects both organic audiences and views for videos run as paid ads.
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