PXL: A Better Way to Prioritize Your A/B Tests
If you’re doing it right, you probably have a large list of A/B testing ideas in your pipeline. Some good ones (data-backed or result of a careful analysis), some mediocre ideas, some that you don’t know how to evaluate.
We can’t test everything at once, and we all have a limited amount of traffic.
You should have a way to prioritize all these ideas in a way that gets you to test the highest potential ideas first. …read more