Q&AA: Rafat Ali on Media, Marketing Travel in an ‘Age of Anxiety’
Rafat Ali is co-founder and CEO of the travel site Skift, which covers the business side of the travel industry. In publishing circles, he’s also known as an astute and pointed observer of digital media. For this interview, he dons both hats. We also touch on his time growing up in India, where he first learned about media and advertising by reading Ad Age, or so he says. Our conversation has been edited.
So, you started out in journalism?
My reason goes back to when I was a kid in Delhi: Growing up, we used to get all the copies of Ad Age.
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