Texas Grocery Chain’s ‘Disaster Relief’ Campaign Makes the Viral Video Chart


The usual suspects of our weekly look at brands’ most-viewed video campaigns, marketers such as Samsung and LG, are joined this time around by H-E-B, the Texas-based grocery chain. Its “Disaster Relief” campaign accumulated 8.9 million views with scenes of flooding in Houston following Hurrican Harvey.

As always, our chart includes both paid ad views and organic views initiated by consumers. It also excludes movie and video game previews.

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