Website Reviews: Are You Doing Enough to Get Action?

In today’s review I’m assessing whether websites in question are doing a good job at getting people to take action.

If you want more people to do something on your site, you need to:

  • make them understand what you offer and why they should want it,
  • make it easy to take action,
  • ask for action at the right time.

Background reading: How to Use Behavioral Design for Boosting Conversions (Using The Fogg Behavior Model)

Watch this 10-minute review:

Websites mentioned in this review:

Here’s the slide deck:

Got questions or comments about value propositions? Please add your comments below.

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Article Curated From…: Conversion XL