When Humor Converts (and When It Doesn’t)

When Humor Converts (and When It Doesn’t)

Think about the last thing that made you laugh. Was it a TV ad? Tim from HR? A tweet?

Now think about the last landing page that made you laugh. Really, take a second and try to come up with an answer. Was it just another 404 page?

Studies show that 30% of all ads and 50% of TV ads are based on humor. So, does that mean humor converts? Does that mean landing pages …read more

: Conversion XL